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Programming

The recurring flagships anchor the week and drive press regardless of marketing spend.

Signature events

Event Type Notes
MN Cup Grand Finale Pitch competition $400K+ prizes; U of MN; opening-day anchor
Minnedemo Rapid-fire product demos Fan-favorite flagship, 11+ years
BETA Showcase Startup science fair 500+ guests; also runs in January
Innovation Crawl Walking tour of innovators 2025 paired with Naturally MN showcase
VC Fireside Chat Investor panel TriNet-hosted 2023; standalone 2025
Groove Pitch Night VC portfolio showcase Groove Capital, 2025
Kickoff / Closing Party Community social Bookends the week

Recurring tracks

Track Since Notes
Food | Ag Ideas Week 2018 Cargill, Ecolab, Techstars Farm to Fork
BITCon (Blacks in Technology) 2018 3-day co-located conference
MANOVA Summit 2018 Health innovation; Mayo Clinic + Walmart backed
MEDA Million-Dollar Challenge 2019 Minority entrepreneur pitch
Women's Pitch Fest 2017 Women-founder competition

Newer community formats

Event First seen Type
Sauna Day 2025 Wellness + networking
Walk and Talk 2023 Casual networking walk
OnlyFounders Bags Tournament 2023 Cornhole + networking

What works (observed)

  • Anchor competition (MN Cup) on opening day sets energy and a press hook
  • A single main-stage venue centralizes keynote media
  • Free co-working space during the week boosts foot traffic
  • Geographic clustering by day reduces travel fatigue
  • Structured VC + founder networking scores highest on satisfaction
  • A flagship closer (Minnedemo) preserves energy through Friday

Source files

  • BACKGROUND/sessions/recurring-events.md
  • BACKGROUND/sessions/all-sessions.csv / all_sessions.json